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- LGBTQ+ Business Closures, Siete's $1.2B Acquisition, and Beyoncé’s $5M Media Win
LGBTQ+ Business Closures, Siete's $1.2B Acquisition, and Beyoncé’s $5M Media Win
What happened to Denver’s last lesbian bar, Siete Food's BIG acquisition, and Beyoncé’s Levi’s deal reveal about today’s evolving business environment for LGBTQ+ and BIPOC communities.
A Note from the WriterThis week we are asking questions and seeking guidance. What does it mean to be niche in a capitalist context and how can you turn that to your advantage rather than a disadvange? What can we Learning from Beyoncé (Yoncé-nomics). And Siete Foods is bought out by PepsiCo and it is a BIG case study. |
Weekly Analysis: What You Need to Know
Your essential guide to navigating today's complex landscape, offering insights on news and trends that impact underrepresented workers' careers and communities.
The Rise and Fall of Niche Markets: What It Means for Your Business & Businesses You Love
Perspectives Media, 2024, AI Generated Image
As markets shift, businesses serving niche communities—especially those run by underrepresented entrepreneurs—often endure the toughest challenges. This week’s analysis dives into the decline of LGBTQ+ spaces and the shared struggles of Black and LGBTQ+ businesses. Current research echoes of past economic challenges Black communities have faced including, discrimination, limited access to capital, and operational barriers. But there’s hope. Learn actionable steps to build resilience and adapt in a rapidly changing market.
Weekly Analysis Roundup
Beyoncé’s Levi’s Campaign Generates $5M in Media Impact: In just 48 hours, Beyoncé’s Cowboy Carter-inspired Levi’s campaign generated $5 million in Media Impact Value (MIV), thanks to her reimagined “Launderette” ad and powerful social media presence. With $1.3 million in value coming directly from her Instagram posts, the partnership exemplifies how celebrity influence can drive brand visibility and cultural relevance. Levi’s strategic focus on empowering women through this campaign aligns with its broader goal to expand its female customer base, demonstrating the power of targeted media to deliver massive business returns. Read more from Jeroslyn JoVonn at Black Enterprise.
PepsiCo’s $1.2 Billion Acquisition of Siete Foods—What it Means for Multicultural and Health-Conscious Markets: PepsiCo’s recent acquisition of Siete Foods for $1.2 billion underscores the growing demand for multicultural, health-conscious food products. Siete Foods, a Mexican American-founded company known for its grain-free tortillas and chips, is an example of how underrepresented entrepreneurs can build successful brands that cater to niche markets. This deal highlights the potential for historically marginalized founders to scale their businesses through innovation and strategic partnerships. Read more from Amelia Lucas at CNBC.
DEI Insight Corner
Discover the latest in DEI innovations and strategies. Every historically underrepresented worker and ally should know best practices and emerging trends for inclusive workplaces.
Pay Equity Gains Momentum in the Arts—Small Steps, Big Impact
Perspectives Media, 2024
The Berkshire/Columbia Counties Pay Equity Project is leading the charge for pay equity in the arts, focusing on marginalized workers, particularly BIPOC and entry- to mid-level employees. This movement has inspired over 39 initiatives to improve compensation, morale, and retention. With actionable strategies such as wage increases, COLAs, and affordable healthcare reforms, the project is proving that small steps toward equity can add up to a big difference. For workers seeking fair compensation and inclusion, this is a must-read.
DEI Insights Roundup
Black Feminist Ideals Reshape Brooklyn Museum’s American Art Collection: Stephanie Sparling Williams, curator of American art at the Brooklyn Museum, is leading a transformative effort to reimagine the museum’s American art collection through the lens of Black feminist ideals. By challenging traditional narratives and emphasizing inclusivity, Williams is continuing a long legacy of systemic change within Brooklyn Museum as a cultural institution. Her approach centers historically underrepresented voices and invites audiences to experience joy, belonging, and empowerment, showing how equity-rooted initiatives can fundamentally reshape the way we engage with art, history, and culture. Read more from Stephanie Sparling Williams at The Art Newspaper.
Does Diversity Training Actually Work? The Evidence is Mixed: While diversity training is widely used in higher education and corporate settings, studies show its effectiveness is questionable, with some programs even backfiring. The real solution might not lie in training individuals but in addressing systemic issues such as recruitment practices and mentoring programs. If you're committed to fostering an inclusive workplace, this article provides critical insights into why diversity efforts must go beyond anti-bias training sessions. Read more from Adrienne Lu at The Chronicle of Higher Education.
Actionable Resources
Empower your life and career with targeted strategies and tools to overcome systemic barriers and achieve your career and personal goals.
Unlock Growth at the NMSDC & MBDA 2024 Annual Conference: New Norms for Minority Businesses
NMSDC Annual Conference & Exchange Digital Flyer
Join the 2024 NMSDC Annual Conference & Exchange and MBDA's National Minority Enterprise Development Week from October 20-23 in Atlanta to access invaluable opportunities for minority business enterprises (MBEs). This conference offers a pathway to securing government contracts, unlocking new revenue streams, and building powerful networks. With a focus on expanding access to capital and driving economic equity, attendees can connect with key industry leaders and federal programming to scale their businesses. Register now to take advantage of this transformative event.
Resource Roundup
LGBTQ+ Startups Thrive with StartOut's Growth Lab: StartOut and J.P. Morgan's Growth Lab Accelerator is empowering LGBTQ+ entrepreneurs with the tools they need for success. The program offers crucial funding, mentorship, and education, helping startups scale and create lasting impact across industries like AI, health, and music. By leveraging a global network of experts, the accelerator provides actionable strategies to drive growth and foster equity for queer-owned businesses. This cohort showcases the power of community-driven innovation and support. Read more at News Is Out.
PWNA Wins Food Justice Prize, Leads Native Youth in Food Sovereignty: Partnership with Native Americans (PWNA) has been awarded the Newman's Own Foundation Food Justice for Kids Prize, receiving $50,000 to promote food sovereignty and nutrition education in Tribal communities. By implementing greenhouse gardening systems and training Native youth as leaders, PWNA is creating sustainable solutions to food insecurity. This initiative empowers the next generation to take control of their food systems and foster long-term change in their communities. Read more at PR Newswire.
Voices of Empowerment
Success for everyone: Get inspired by the achievements of everyday underrepresented Americans and find your own path to success.
David Steward—From Humble Beginnings to Billionaire Philanthropist
© Perspectives Media, 2024
David Steward, founder of World Wide Technology, is now the richest Black man in America, with a net worth of $11.4 billion. His journey from growing up in the segregated South to securing a spot on the Forbes 400 list is a powerful testament to his personal resilience and hard work. Steward’s success goes beyond financial achievement—he is a dedicated philanthropist, supporting diversity, education, and inclusion for marginalized communities. His story serves as a beacon of hope for historically underrepresented Americans.
Empowerment Roundup
BMO Financial’s Culture of Empowerment Drives Success: Three leaders at BMO Financial share how the company’s culture of mentorship and inclusion has empowered them to thrive in their careers. With a commitment to nurturing diverse talent, BMO fosters long-term growth and community impact. Initiatives like the $40 billion Empower program reflect the bank’s dedication to diversity, equity, and inclusion across the financial sector, ensuring that underrepresented groups have access to resources and opportunities to succeed. Read more from Billy Yost at Hispanic Executive.
Kerry Washington Invests in Black-Owned Social Media with Spill: Kerry Washington has invested in Spill, a Black-owned social media platform founded by Alphonzo Terrell. More than just a financial backer, Washington is an active user, hosting live chats and fostering community engagement. Spill, which prioritizes marginalized communities such as Black, Brown, and LGBTQIA+ users, has seen impressive growth in ad revenue and user retention. Washington’s involvement reflects her dedication to uplifting underrepresented voices and empowering digital spaces where everyone can connect and thrive. Read more from Jeroslyn JoVonn at Black Enterprise.
Policy Spotlight
Stay updated on key policy changes and legislation affecting your workplace rights and opportunities.
Florida’s 'Stop WOKE Act' Faces Big Legal Defeat: Taxpayers On the Hook For $750K After Court Givs Victory to DEI Advocates
United Nations HQ + Native American Rights Fund (NARF)
Florida may be on the hook for nearly $750,000 in legal fees after businesses successfully challenged the state's "Stop WOKE Act." The law, which restricted race-related workplace training, was struck down on free-speech grounds, marking a significant win for diversity, equity, and inclusion (DEI) efforts. This case sets an important precedent protecting DEI programs from government interference and underscores the legal protections for free speech in the workplace. The decision is a powerful reminder of the ongoing struggle to safeguard DEI initiatives amid growing political challenges.
Policy Roundup
New ADA Drop-Off Zones Improve Capitol Accessibility: The American with Disabilities Act was passed in 1990. Yet it has taken 34 years, until 2024, and multiple direction actions by Americans with disabilities to get the U.S. capital up to its own legal standard. The U.S. Capitol is nearing completion of ADA-compliant drop-off zones, making it more accessible for individuals with disabilities. Supported by legislative funding, this project reflects a broader effort to modernize Capitol Hill and ensure that everyone can safely and conveniently visit key landmarks. This long-overdue development highlights the power of advocacy combined with policy to create more inclusive and fair public spaces. Read more from Justin Papp at Disability Scoop.
TransLatin@ Coalition: Empowering Through Advocacy and Action: The TransLatin@ Coalition (TLC) has become a national leader in advocating for transgender, gender non-conforming, and intersex (TGI) Latinx individuals. From fighting for policy changes like California’s AB1487 and AB1163 to providing essential services like housing and legal aid, TLC is empowering TGI people to thrive. Their story is one of resilience and strength, demonstrated by initiatives like the GARRAS Fashion Show, which celebrates the beauty and power of the TGI community. Read more from Yamily Habib at FIERCE by Mitú.
DOJ Exposes Deep Corruption in Small Mississippi Town Police Department: The Department of Justice has uncovered widespread corruption in Lexington, Mississippi, where over 25% of the town’s predominantly Black population has been arrested in the past two years. The Lexington Police Department has been accused of "policing for profit," collecting millions in fines through racial discrimination, civil rights violations, and harassment. This case highlights the urgent need for systemic reform and accountability in law enforcement, especially in marginalized communities. Read more from Phenix S. Halley at The Root.
Massachusetts Makes Major Strides in Worker Ownership: In a push toward economic equity, the Coalition for Worker Ownership and Power (COWOP) secured significant policy wins in Massachusetts, including $500,000 in state funding for employee ownership and $7.65 million for small business technical assistance. This initiative, backed by a diverse coalition, is part of a national movement promoting worker ownership as a path to economic empowerment. COWOP’s efforts exemplify how community-led advocacy can drive lasting policy change. Read more from Chuck Bordman at Nonprofit Quarterly.
Cultural Highlights
Celebrate diverse voices and cultural contributions in art, literature, music, and media and be a multicultural smarty pants. 😊
YouTube Show BlackTalk Reclaims Black Film Criticism
BlackTalk, led by Tre'vell Anderson, is a vibrant salon series that centers Black filmmakers and their cultural impact. By challenging traditional film criticism, BlackTalk fosters deep, kitchen-table-style discussions that celebrate Black creativity and cultural contributions. This community-driven space connects critics, artists, and cultural workers, allowing Black voices to reclaim the narrative around Black films. Discover how this series is redefining film criticism through the lens of Black culture.
Culture Roundup
Artistic Journeys of Migration and Identity in Twin Cities: The Twin Cities art scene is alive with the voices of over 65 BIPOC artists in the "Migration & Memories" exhibit during the St. Paul Art Crawl, exploring identity and displacement. Meanwhile, Lela Pierce’s West African-inspired exhibit delves into life's dualities, and a powerful play at Pillsbury House celebrates Black womanhood and spirituality. These cultural events offer artistic enrichment while fostering community connections. When we read this article, we saw the opportunity for historically underrepresented artists to reclaim their stories and showcase their cultural contributions. Read more from Myah Goff at Sahan Journal.
Fuerza Regida Brings a New Festival to San Bernardino: Fuerza Regida is bringing the "Don’t Fall in Love" music festival to their hometown of San Bernardino, CA. Taking place on November 2, this festival will feature a mix of música mexicana and hip-hop, headlined by Lil Baby and Fuerza Regida. The event also honors legendary artists like Bone Thugs-N-Harmony and Mi Banda El Mexicano. This multi-generational festival aims to celebrate and uplift the community. Read more from Jeanette Hernandez at Remezcla.
Community Connections
Explore events and networks that empower underrepresented professionals with support and crucial career-advancing opportunities.
United Way Merger Expands Support Across Southeastern Michigan
Creative Common, United Way
One year after the merger between the United Way of Washtenaw County and United Way for Southeastern Michigan, the organization has strengthened community ties and expanded critical services. Under Dr. Darienne Hudson’s leadership, United Way has increased funding, launched new programs, and supported economic stability and racial equity across the region. By aligning with policymakers and businesses, the organization is driving long-term solutions for ALICE households and vulnerable populations, ensuring that resources reach those most in need.
Connections Roundup
Verizon’s $300K Funding Boosts Latino and Immigrant Community Initiatives: Verizon’s “Conectados por la Cultura” program provided $300,000 in funding to seven Latino and immigrant organizations in the D.C. area, including CARECEN, Mary’s Center, and Teatro Hispano GALA. These organizations will use the support to enhance digital literacy, healthcare, and cultural programs. Verizon’s commitment extends through its Small Business Digital Ready platform, offering free resources and mentorship to further empower local communities. This partnership exemplifies the impact of “win-win” corporate programs uplifiting underserved populations and while generating beneficial business partnerships. Read more from Milagros Meléndez at El Tiempo Latino.
Empowering BIPOC and LGBTQ+ Cultural Communities in Chicago: The Chicago Cultural Treasures initiative has significantly impacted BIPOC and LGBTQ+ arts organizations by providing essential funding and fostering collaboration. Groups like UrbanTheater and Joel Hall Dancers & Center have used these funds to stabilize operations, amplify cultural voices, and preserve community heritage. This initiative highlights the power of collective action and community support in helping historically marginalized voices thrive in Chicago’s arts scene. Read more from Lu Calzada at News Is Out.
New Indigenous Health Hub Strengthens Community Ties: The Johns Hopkins Center for Indigenous Health has opened its Great Plains Hub in Rapid City, fostering community-driven healthcare for Indigenous populations. By blending traditional medicine with modern healthcare, the hub aims to address alarming health disparities and provide educational opportunities for future Indigenous healthcare workers. This initiative is building stronger connections within the community while improving health outcomes and promoting cultural healing practices. Read more from Amelia Schafer at ICT News.
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